What is the difference between the Allergy Seal of Quality and the aha! label?

The Allergy Seal of Quality with the green dot, the white aha! lettering and the blue frame make up the original Allergy Seal of Quality. An exclusive brand was created for Migros, known at Migros as the "label-aha!". Both figurative marks belong to Service Allergie Suisse. Both figurative marks mean the same thing: the product is suitable for people with an allergy or intolerance.